1:1 Cross Media Campaigns

1:1 Marketing is all about establishing and maintaining the right relationship with your current customers, acquiring new customers and reclaiming past customers. By providing relevant information about their needs in the communication you design – shows that you know and understand their needs, wants and desires.  This engages the client and allows you to increase the effectiveness of your program.  In addition, by communicating to your audience across media channels - you will strengthen the overall ROI of your communications program.  Here at DMM those media channels include:

  • Personalized direct mail
  • Personalized URL’s
  • Personalized E-mail

DMM's Cross Media Campaigns include:


  • Strategic Campaign Development
  • Integrated Marketing Database Strategy
  • Graphic Design and Support
  • Variable Data Programming
  • Testing Strategies & ROI Analysis